Welcome to the World of Social Media

Many small businesses make the mistake of viewing social media as an optional marketing activity, an afterthought. In reality, the importance of incorporating a social media strategy into your overall marketing mix is growing by the day. Did you know that:

• Facebook tops Google for weekly traffic in the US?
• Facebook alone adds 200 million new users a year?
• If Facebook were a country, it would be the 3^rd largest in the world (behind India & China)?
• 96% of millennials are on social media?
• The fastest growing social media segment is 55 – 65 year old females?
• 78% of consumers trust peer recommendations on social media?

Tampa Web Group brings years of social media experience and success to the table. Having a comprehensive social media strategy promotes communication between entities- be it person to person, or business to person. Through social media you have a unique opportunity to interact with your target audience which gives you the ability to better understand their wants and needs.

Our Social Media Services are based on three pillars – The 3 Cs:

1) Connect – Establish a solid understanding of who your key stakeholders are and what platforms/techniques will get you in front of them

2) Communicate – Engage in a two-way conversation with followers by focusing on compelling images and content that encourage interaction

3) Convert – Increase overall brand exposure and awareness, transforming followers into customers